- Hey, It’s Okay to Cut Your Client List! 5 Ways to Say Goodbye
- How To Destress In 5 Minutes
- 8 Simple Tips for Eliminating Excuses When Starting an Online Business Around Your Passion
Posted: 13 Nov 2012 08:00 AM PST
Editor’s Note: This is a guest post from David Neagle. The Million Dollar Income Acceleration Mentor and author of The Millions Within, teaches entrepreneurs and commission-based sales professionals how to quantum leap their current incomes past the 7-figure income level, often in less than 12 months. As a world-class speaker, sales trainer, and success-mindset mentor to some of the globe's top CEOs, David also privately mentors big decision-makers in their pursuit of quantum success and peace of mind. Did you like this article? Tweet this: "It's Okay To Cut Your Client List! 5 Ways To Say Goodbye #Neagle”
Most companies' biggest concern is finding – and keeping – clients and customers. This makes sense: Without customers, there's nothing for businesses to do.
But what happens when you're no longer worried about acquiring more business? What should you do when you have too much business, and too many customers, for your resources to handle? It's a good problem to have, but it's still a problem. How do you solve it?
One amusing way to frame the problem is through the scope of a break-up in a romantic relationship. Some of the same "rules" apply to breaking up with customers. After all, the relationship between a company and its customers is just that: a relationship. As we all know, relationships don't always work out. Here are a few phrases that might ring true:
1. "You're too needy." Overly needy people aren't just draining in the dating world. As clients, they can actually cost you a lot in time, energy, and productivity. Needy or unproductive clients are the ones who are rarely satisfied with a product or service, despite the quality; they're the ones who will always find something wrong. The costs of working with someone like this can sometimes outweigh the benefits of even having him as a customer!
2. "It's not you, it's me." When you realize you have a very unproductive, needy customer, realize that by letting him go, you can probably solve both your problem and your client's. Chances are if a client is never satisfied with what you offer, it just isn't "meant to be." If he's constantly acting dissatisfied, realize you're probably not the best business for his needs. Let him find a business that better fits him, because it isn't yours. (If you love them, set them free!)
3. "We can still be friends." You don't want to alienate a former or potential client by telling him the business equivalent of "this isn't working," and brushing him off. Just like at the end of a romantic relationship with someone you care a great deal for, treat the client with respect. Keep available a list of businesses that offer services similar to yours. When you're dealing with a customer who's costing you more than he's worth, be prepared to offer him another option. Present it in a way that shows you're looking out for his best interests – and not just turning him away.
4. "I'm out of your league." Don't be afraid to be selective! This will help you find your ideal clients and reach them more effectively. In other words, it's more valuable to invest more time and energy in a few ideal clients than in several unproductive ones. First, though, determine who your ideal client base is. You can do this by looking at your current set of clients and asking some questions. "Who are our best clients? What beliefs/values/needs do they have?" This, along with practical factors, like the ability of the client to pay, will help you develop a set of criteria that you can use to determine your "A-list" clients. Once you have that A-list, maintain it by really focusing on those clients' needs and how you can best meet them. Treat them like a significant other you'd like to keep!
5. "I know you want me." When you need to let clients go because of resource limitations, you want to maintain an image of being in high demand, rather than sending the message that, well, you're unable to expand as a company. How do you do that? Really, the best solution is to avoid the short-on-resources situation in the first place! It's a very preventable issue. Take time to form the vision of where you want your company to go, and then implement strategies and plans so when an influx of business comes, you'll be prepared to handle it. Sometimes, there really is enough love to go around.
Breaking up is hard to do, and the business world is no exception. Focus on the benefits that can be gained by letting go of an unproductive customer. Proceed with caution (don't break any hearts!), and your relations with clients can stay positive – even if you have to move on.
Featured photo credit: Two tiny miniature figurines via Shutterstock
Posted: 13 Nov 2012 05:00 AM PST
In this post, we’ll take a look at an easy yet powerful form of meditation, that you can use to destress in a matter of minutes. What's more, you don’t need any previous meditative experience; all it takes is an open mind and some motivation to practice.
You probably already know that meditation is physically and mentally calming, but it’s also emotionally soothing. That makes meditation most pleasant and revitalizing.
Before we get to the mediation, let’s examine the nature of stress first.
What is Stress?
When the mind is speeding from one thought to the next like a jet, and the physical body feels intensely alive, that’s a common type of stress. So, is it a pleasant or unpleasant mental state? To answer that question, I suggest you tune in to your bodily sensations next time you are under stress. That way, you will know for yourself.
Stress is generally triggered by heavy workloads and tight schedules. For example, you have to cover for a colleague at the office who has called in sick, which doubles your workload. Another scenario would be a deadline that moved up.
Ultimately, thinking is the cause of stress. The sheer thought of a heavy workload or a tight schedule, can give rise to a sense of panic. With this knowledge, it’s quite easy to see that destressing is fundamentally about not thinking. In other words, the most effective way to relieve stress is by taking a break from thinking.
How to Destress: Guided Meditation
Guided meditation does not involve thinking. Instead, you work with plain awareness. When you meditate, you give relaxed attention to your meditation object. That’s it!
The mind calms down the moment awareness takes the place of thinking. In this context awareness, attention, and mindfulness mean the same thing, they all point to a state of mind that is free from thought.
Guided meditation is one of the easiest meditation techniques available. What is more, it’s as fun as it is powerful. All you have to do is press play, close your eyes, and follow the voice instructions.
Meditation downloads can be found by searching for guided meditation in any search engine.
A final note. The more you practice, the deeper the meditation takes you, making the destressing more effective. The soothing and calming effects also become more pronounced with experience. In short, you have everything to gain by establishing a regular meditation practice.
Feel free to share your experiences of destressing in the comments…
Featured photo credit: morning meditation via Shutterstock
Posted: 12 Nov 2012 02:00 PM PST
Everyone wants to get paid to do what they love.
But not everyone is ready to make it happen.
Excuses are everywhere. They can take control of your life unless you transcend them.
You hear people whine, complain, and justify why they can't do something, but in the end, there's no one holding them back, except themselves.
There's nothing you need. And there's no one you have to be in order to begin your journey. No matter what you think is holding you back, you can start.
Here are 8 simple tips for eliminating excuses when starting an online business around your passion:
The simplest and most neglected tip is the cold hard truth. Look at your life. Look at how your excuses are holding you back.
Are your excuses really stopping you, or are you stopping yourself? You may be afraid. You may have your reasons. But is this the path you want to be on?
Imagine sitting on your deathbed and looking back. What would you have done differently today if you could go back?
You can take action despite your excuses.
I make a living doing what I love. I still have excuses every single day. I could give up, but I don't.
I refuse to settle for a life I know won't fulfill me. Often, when I take action, my excuses disappear.
They're only there for a brief moment before I start. It's getting started that's the hard part.
Look for proof to the contrary.
If you think you're not good enough, look for evidence of where you are good enough. Excuses are never rock-solid. They are made up, so they can be dissolved.
It all comes down to how badly you want to start an online business around your passion.
It's not going to happen overnight, but it is worth the work.
There comes a point where you're so sick of making excuses that you've had enough.
This happened to me just before I started doing what I'm truly passionate about. I was making excuses. I wasn't living up to my potential.
But one day I'd had enough, and I just started. I didn't know what I was doing, or if it was going to work, but I was going to try anyway.
The source of all excuses is fear.
Instead of focusing on why you can't do something, focus on what will happen if you keep making excuses.
What will your life look like 5, 10, or even 20 years from now if you let your excuses stop you from truly following your inner calling?
Think about what your life will look like if you said goodbye bye to your excuses and pursued your dreams.
A more Zen-like way to eliminate your excuses is to stay present with each excuse. When an excuse comes up, notice it, breathe, and let it be.
Don't analyze, try to figure it out, or try to get rid of it. Just let the excuse do its thing. Observe it with the same fascination as if you were to see a panda on a walk in the woods.
Each excuse is a thought, and you are not your thoughts. How could you be? You couldn't be aware of your thoughts if you were your thoughts. You are the awareness behind your thoughts.
You don't have to give your excuses power. Instead, focus on your breathing.
Shift your perspective from seeing the world as hostile, to seeing it as an adventure, because that is what life really is.
You're on this planet to experience life, to face challenges, and grow as a human being. It's through challenges that you evolve.
We aren't made to settle for mediocrity. We're made to constantly evolve.
Last, but not least, you have to take responsibility for your life.
If you want to build a business around your passion, only you can make it happen. No one is going to do it for you.
There will be no red carpet. The stars won't align. And no magic solution will appear.
Start with what you have, and start now.
You can do this, if you truly want to.
The Bottom Line
If there's anything I've that I have learned from making a living online, it's that success is not an overnight thing.
It takes time. It's a struggle, but it's all worth it.
If you don't know where to start, find someone you trust and learn from them.
Let your excuses pass you by. You don't have to give power to them. Let them go, and start moving toward the goals that both scare you and excite you.
Are you ready?
Featured photo credit: Cute young girl sitting in an egg chair via Shutterstock
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